Because you like Joan Holloway in Mad Men
Cynicism is his armor and words are his weapons, but what Tyrion Lannister would really like is some nice wine. See them in Game of Thrones.
Sarah Kerrigan is pretty much the Queen Bitch of the Universe. See them in StarCraft .
Mike Ehrmantraut is rutheless, merciless, and probably the most endearing hitman you've ever met. See them in Breaking Bad.
The "runt" of his biker gang, Tetsuo Shima grapples with a perpetual inferiority complex. See them in Akira.
Murph is inquisitive, compassionate, and stubborn, with a passion for science she shares with her dad. See them in Interstellar.
Sylar's victims are found all over the country, many with their brains removed. See them in Heroes.
A compassionate medical student, Martha Jones has found a Doctor she can really look up to. See them in Doctor Who.
Often the one to deliver bad news to the families of victims, Jennifer Jareau isn't sure this is what she signed up for. See them in Criminal Minds.
Hotheaded and arrogant, Kaneda is nevertheless fiercely protective of the biker gang he leads. See them in Akira.
Society may reject Felicia, but this bubbly catwoman just wants to spread happiness to others. See them in Darkstalkers .
In a rag-tag group of kids determined to take down the imperialistic Fire Lord, Katara is the glue that holds them together. See them in Avatar: The Last Airbender.
There's nothing like discovering dear old dad is a serial killer to send you into an (understandable) funk. See them in Hannibal.