Because you like The Terminator in The Terminator
Count Olaf is a traveling actor, except he can't act and his homicidal tendencies make finding work pretty difficult. See them in Lemony Snicket's A Series of Unfortunate Events.
Jorah Mormont is loyal to his queen. And he's quite in love with her as well. See them in Game of Thrones.
For Dana Scully, sometimes looking for extreme possibilities makes you blind to the probable explanation right in front of you. See them in The X-Files.
While Jay Gatsby doesn't necessarily like to attend his parties, he knows how to throw a world-class bash. See them in The Great Gatsby.
On the football field, Tim Riggins has it together. But off the field, he sports bloodshot eyes and broken hearts. See them in Friday Night Lights (TV).
With his good looks and magnetic personality, Will Smith seems destined to be a Hollywood megastar. See them in The Fresh Prince of Bel-Air.
Although Penny's friends have genius-level IQs, they regularly come to her for advice and insight. See them in The Big Bang Theory.
Will Turner is an earnest, lovelorn blacksmith's assistant with an adventurous spirit. See them in Pirates of the Caribbean: the Curse of the Black Pearl.
An agile and powerful swordswoman, Saber is a dignified warrior down to her bones. See them in Fate/Stay Night.
Jesse Tuck dreams of finding someone to join his unusual family. See them in Tuck Everlasting.