Because you like Elizabeth in Bioshock Infinite

Underneath his preening narcissist exterior, Schmidt is, well, still kind of a preening narcissist. But he has a good heart too. See them in New Girl.

Yuki Cross is a cheerful, funny, bold young woman with hidden insecurities. See them in Vampire Knight.

With great power comes great responsibility, but Peter Parker always seems to get the short end of that bargain. See them in Marvel Cinematic Universe.

An aloof punk rock goddess, Nana Osaki has a surprisingly big heart. See them in Nana.

Konata Izumi has a live-now, worry-later view of the world. See them in Lucky Star.

Dipper Pines is investigating a truly strange town during the world's wildest summer vacation. See them in Gravity Falls.

Bella Swan thinks of it as her job to help her parents and protect her friends, even though it often ends up the other way around. See them in Twilight.

Brilliant, violent, and only a little insane, the Joker doesn't listen to anyone except the voices in his head. See them in DC Extended Universe.

Brilliant but self-destructive, Lip Gallagher spends more time stirring up trouble than hitting the books. See them in Shameless.

Carl Gallagher is a budding psychopath fascinated with rule breaking. See them in Shameless.

After becoming accepted into the group of popular girls, Tracy Freeland has turned from a sweet and reserved teenager into a monster. See them in thirteen.

Ciel Phantomhive is a haughty teenage nobleman who doesn't suffer fools gladly. See them in Black Butler.