Because you like Andrew Ryan in Bioshock
Donna Pinciotti is strong, independent, and empathetic. No one messes with her. See them in That '70s Show.
It's a mad, mad world, but Alice has a surprisingly level head as goes her own way down the rabbit hole. See them in Alice in Wonderland.
People think Karen Smith is a dumb blonde, but she disagrees and is proud she can predict the weather with her breasts. See them in Mean Girls.
It turns out breaking open an ancient cursed statue will do funny things to a girl like Enchantress. See them in Suicide Squad.
A deadbeat dad and small-time con-artist, Frank Gallagher gives nothing and yet expects everything. See them in Shameless.
Kenny McCormick is a boy of few words who likes nudie mags, NASCAR, monster trucks, origami, and Peruvian pan flute bands. See them in South Park.
Mother Gothel is a great mother as long as you never, ever, break the rules. See them in Tangled.
Konata Izumi has a live-now, worry-later view of the world. See them in Lucky Star.
Aslan represents everything good and just, he's just not super reliable. See them in The Chronicles of Narnia.