Because you like Obadiah Stane in Iron Man / The Avengers

Indiana Jones is a swashbuckling archeologist who hates snakes, Nazis, and priceless artifacts falling into the wrong hands. See them in Raiders of the Lost Ark.

Gotham's unhinged Clown Princess of Crime will call you puddin', then punch you in the face. See them in DC Extended Universe.

A few millennia in the mortal realm have caused DEATH to be quite enamored of life. See them in Discworld.

Sarcastic and always complaining, C3PO is a droid that despite his quirks you always want by your side. See them in Star Wars Series.

Blunt, petty, neurotic, Larry David can never live and let live. See them in Curb Your Enthusiasm.

The crown prince of the Fire Nation, Zuko has been ordered by his father to find the long-lost Avatar before he is allowed to return home. See them in Avatar: The Last Airbender.

Wanting more out of life, Pam Beesly has a job she isn't crazy about and is engaged to a guy she's not sure is "The One." See them in The Office.

After having his mind altered after a bad breakup, Joel Barish is not convinced that ignorance is bliss. See them in Eternal Sunshine of the Spotless Mind.

Liesel Meminger is trying to ease the suffering of those around her, German and Jew alike. See them in The Book Thief.

A good guy who's made some bad choices, Scott Lang is driven in his quest for redemption. See them in Marvel Cinematic Universe.

V is a violent anarchist with literally nothing left to lose. But, he might have a point. See them in V for Vendetta.