Because you like Holly Golightly in Breakfast at Tiffany's
Clementine is a beacon of innocence in a dangerous, deadly world. See them in The Walking Dead (Video Game).
Bob Belcher runs a lonely burger joint, and even though his wit is lost on his eccentric family, he doesn't let that faze him. See them in Bob's Burgers.
John Watson is haunted by his past (who isn't) but he's starting to branch out with some help from a world class detective. See them in Sherlock.
Smart, sarcastic, and loyal, Stiles Stilinski doesn't just want to be the sidekick in someone else's life. See them in Teen Wolf.
When it comes to Haruko Haruhara, there's more to the pink-haired biker than meets the eye. See them in FLCL.
Though Twilight might be opposed to it, her new friends might just be able to teach this serious-minded pony how to relax. See them in My Little Pony.
An intriguing bundle of contradictions, Sawyer Ford trusts no one on the island, and no one should trust him. See them in Lost.
Leonard Hofstadter is the normal one among his scientist friends, though in fairness that's a low bar. See them in The Big Bang Theory.
Anywhere there's adventure, Jaskier is there to write a catchy song about it. See them in The Witcher.
An upbeat, fun-loving teen, Sora would do anything for his friends. See them in Kingdom Hearts.
Protecting his family's name and its power are more important to Tywin Lannister than anything or anyone. See them in Game of Thrones.
They say they saved Adam Jensen by turning him into a cyborg, but he's not sure saved is the right word. See them in Deus Ex Series.