Because you like Lucy Whitmore in 50 First Dates
Rose Tyler may have not done too well in school, but she's certainly holding her own in space. See them in Doctor Who.
Irene Adler has to use both her brains and her body to survive. Luckily, she's usually the most brilliant person in the room. See them in Sherlock.
David Rossi may chase serial killers for a living, but he's more interested in what wine pairs well with tonight's parmigiana. See them in Criminal Minds.
An undercover DEA agent, Max Payne is too focused on avenging the past to plan for the future. See them in Max Payne.
Chicken resterauntier by day and drug overlord by night, Gus Fring doesn't let the stress of living a double life get to him. See them in Breaking Bad.
Ultron is security software turned evil mastermind. See them in Marvel Cinematic Universe.
A hurricane of a human being, Marla Singer is destructive and unforgettable. See them in Fight Club.
After years of living vicariously through other people's heroic stories, Wade Watts is about to become a hero himself. See them in Ready Player One.
When his friend goes missing, Lucas Sinclair is ready to fight. All of the Dungeons and Dragons is really paying off. See them in Stranger Things.
Count Olaf is a traveling actor, except he can't act and his homicidal tendencies make finding work pretty difficult. See them in Lemony Snicket's A Series of Unfortunate Events.