Because you like Robert Ford in Westworld
Ariel knows there's a whole other world above the sea, but exploring it comes at a big price. See them in The Little Mermaid.
Bella Swan thinks of it as her job to help her parents and protect her friends, even though it often ends up the other way around. See them in Twilight.
Shrek is a nasty-on-the-surface ogre with a heart of gold and an earful of wax. See them in Shrek.
Alison DiLaurentis believes you're always better off with a really good lie. See them in Pretty Little Liars.
Kat Stratford is part of the "out" crowd and proud of it. See them in 10 Things I Hate About You.
Tracy Turnblad's got rhythm, and she's determined to share her dance moves with the world. See them in Hairspray.
Hiccup Haddock III may be the only Viking nerd in recorded history. See them in How to Train Your Dragon.
A daring conman, Flynn Rider is so charismatic that you might not mind when he steals from you. See them in Tangled.
Dominic Toretto lives his life "a quarter mile at a time", and he burns through those miles faster than anyone. See them in The Fast and the Furious.
With his own ship, Peter Quill calls his own shots, and gets to fly from planet to planet blasting '70s pop hits and picking up alien chicks. See them in Marvel Cinematic Universe.