Because you like Toby Flenderson in The Office
Bart Simpson is an aspiring juvenile delinquent who doesn't want you to have a cow, man! See them in The Simpsons.
Larger than life and wealthy beyond measure, Willy Wonka is more than a titan in the sweets industry; he is an arbiter of taste. See them in Charlie and the Chocolate Factory.
A sweet princess , Giselle is about to realize that life is no fairy tale. See them in Enchanted.
People think that because Tris is small, or a girl, or a Stiff, she can't possibly be cruel. But they're wrong. See them in Divergent.
Armin Arlert was wrong. This world hasn't become hell; it's been hell. He just couldn't see it before. See them in Attack on Titan.
Few high school students could be less concerned with labels. See them in Ouran High School Host Club.
Light Yagami has a plan to make a better world, and morals won't stop him. See them in Death Note.
Mikasa Ackerman is a near-perfect soldier who won't break her stone-faced expression whether she's killing foes or protecting loved ones. See them in Attack on Titan.
This high school queen bee has everything, including a genius-level IQ—a fact Lydia Martin keeps hidden to maintain her image. See them in Teen Wolf.
Intelligent and compassionate, Hazel Lancaster would rather face things, even bad things, than sugarcoat the truth. See them in The Fault in Our Stars.
Howl puts the "tortured" in tortured artist. He just wants to be recognized for his work, but no one wants to trust a boy that sorta looks like a bird. See them in Howl's Moving Castle.
Korra is stubborn, outgoing, and faced with huge responsibilities she might not be ready for. See them in The Legend of Korra.