Because you like Trudy Campbell in Mad Men

What Ron Weasley lacks in motivation and book smarts, he makes up for in loyalty and street smarts. See them in Harry Potter Series.

Harry Potter is the boy who lived! See them in Harry Potter Series.

Severus Snape is a misanthropic potions teacher with a vindictive streak. See them in Harry Potter Series.

With great power comes great responsibility, but Peter Parker always seems to get the short end of that bargain. See them in Marvel Cinematic Universe.