Because you like Max Blum in Happy Endings
It doesn't matter how noble or brave he is. Jon Snow is a bastard, and people don't let him forget it. See them in Game of Thrones.
Daria Morgendorffer is so defensive that she actively works to make people dislike her so that she don't feel bad when they do. See them in Daria.
Although she's the queen of killer comebacks and one-liners, Janis Ian is honest about her feelings and cares deeply about her friends. See them in Mean Girls.
Gloria Delgado-Pritchett's big personality is rivaled only by her big heart. Wait, did we mention she's gorgeous? See them in Modern Family.
If you need her, Lisa Simpson will be in her room with her saxophone and a good book. See them in The Simpsons.
It’s usually the good-looking, charismatic, play-by-their-own-rules types that get everyone into trouble, and Tyler Durden is Exhibit A. See them in Fight Club.
Juno MacGuff is hoping sarcasm will get her through the stress of teenage life. And also, teenage pregnancy. See them in Juno.
Sophisticated and aloof, Darcy couldn’t care less about marriage, despite women throwing themselves upon him with wishes of matrimony. See them in Pride & Prejudice.
Jenna Rink is physically 30 but emotionally 13. She has a better excuse than most. See them in 13 Going on 30.
Fiery, intelligent, and opinionated, Jo March rebels against the restrictions of her era. See them in Little Women.
Bojack Horseman is a former sitcom star who loves sharing his opinions with anyone who will listen. Oh, and drinking. A lot! See them in Bojack Horseman.
Phoebe Buffay works as a masseuse while attempting to put her spark in a world where everyone else’s seems to have dulled. See them in Friends.