Because you like Bruce Wayne in Gotham
Foggy Nelson is a principled small-time lawyer fighting for fellow little guys. See them in Marvel Cinematic Universe.
Jughead Jones loves burgers, his friends, and philosophizing with his unique brand of wisdom. See them in Archie Comics.
Dean Forester is just your friendly, neighborhood grocery bag boy. See them in Gilmore Girls.
Illiterate and oblivious, Crash Bandicoot is still a hero. See them in Crash Bandicoot.
Michaelangelo is an above-ground crime-fighter by night, and a pizza-eating, sewer-dwelling mutant ninja turtle by day. See them in Teenage Mutant Ninja Turtles.
Marge Simpson is a mostly happy housewife and subscriber to Sponge and Vacuum Magazine. See them in The Simpsons.
Khan Noonien Singh is super strong, super smart, and out for revenge. He always seems to be two steps ahead of his enemies. See them in Star Trek Into Darkness.
White Witch's heart is as frozen as the land she rules. See them in The Chronicles of Narnia.
Milo Thatch is an enthusiastic researcher without cynicism. See them in Atlantis: The Lost Empire.
Cinderella will sacrifice herself to keep her family's memory alive. See them in Cinderella (Live Action).