Because you like Richard Gilmore in Gilmore Girls
Larger than life and wealthy beyond measure, Willy Wonka is more than a titan in the sweets industry; he is an arbiter of taste. See them in Charlie and the Chocolate Factory.
Gru's more misunderstood than evil, and if he'd rule over the world like he takes care of his three daughters, we'd be in good hands. See them in Despicable Me.
Juno MacGuff is hoping sarcasm will get her through the stress of teenage life. And also, teenage pregnancy. See them in Juno.
Fiery, intelligent, and opinionated, Jo March rebels against the restrictions of her era. See them in Little Women.
Orphan Bruce Wayne has a tortured soul, but he's trying his best to weed out corruption. See them in DC Extended Universe.
While Jay Gatsby doesn't necessarily like to attend his parties, he knows how to throw a world-class bash. See them in The Great Gatsby.
Moving is hard for Coraline Jones; accidentally moving to a creepy mirror world just makes it harder. See them in Coraline.
Napoleon Dynamite loves tater tots, mythical beasts, and reveling in his awkwardness. See them in Napoleon Dynamite.
Buttercup is a farm girl turned princess who'd do anything to have her old life back. See them in The Princess Bride.
His elfin self-confidence can border on pretension, but Legolas Greenleaf is a fearsome fighter and a loyal friend. See them in The Lord of the Rings.
Scott Pilgrim's superhero suit is just a video game t-shirt and sweatbands. But this slacker is brave enough to fight all his girlfriend's evil exes. See them in Scott Pilgrim vs. the World.
When push comes to shove, the usually overly cautious Luigi has the heart of a hero. See them in Super Mario Bros..