Because you like Liz Lemon in 30 Rock
Rick Dalton is an aging actor with insecurity issues. See them in Once Upon a Time in Hollywood.
Kelly Kapoor's interests are office gossip, pink (the color), Pink (the singer), snow cones, the temp Ryan, and "basically, anything that is awesome." See them in The Office.
Quiet and brooding, Ennis Del Mar keeps his true passions close to the chest. See them in Brokeback Mountain.
Cyclops shoots lasers out of his eyes, destroying anything in his line of sight. See them in X-Men Series.
Alex Danvers is a brilliant engineer tasked with alien threats, and one of those aliens is her adopted sister Supergirl. See them in Supergirl.
Mark Sloan is the best plastic surgeon and biggest playboy the hospital's ever seen. See them in Grey's Anatomy.
The Warden of the camp says that digging holes in the desert builds character, but Stanley Yelnats suspects there's more to it. See them in Holes.
Jin Kazama is a fearsome warrior torn between the darkness and the light. See them in Tekken .
Django was once a slave. Now that he has a taste of freedom, he understandably wants a full meal. See them in Django Unchained.
After figuring out how both the light and dark halves of his soul could co-exist, Jak is maturing into a real hero. See them in Jak and Daxter.
For Vada Sultenfuss, it's hard to embrace growing up when you're obsessed with death. See them in My Girl.
A believer in the pursuit of justice, Garrus Vakarian hates it when bad guys slip through the cracks of the bureaucratic justice system. See them in Mass Effect.