Because you like Adrian Veidt / Ozymandias in Watchmen
A cursed pirate captain, Barbossa is greedy, vengeful, and surprisingly cheeky. See them in Pirates of the Caribbean: the Curse of the Black Pearl.
Hoban Washburne shows you can be a hotshot space pilot *and* play with dinosaurs. See them in Firefly.
Talos is a mysterious military commander skilled in the art of deception. See them in Marvel Cinematic Universe.
Bran Stark discovered a scandelous family secret. He swore to keep quiet but soon found himself on the receiving end of attempted murder. See them in Game of Thrones.
A blood-thirsty warrior on the battlefield, Ragnar Lothbrok is a dedicated family-man at home. See them in Vikings.
Popular jock Andrew Clark is pretty bizarre. He's just better at hiding it, that's all. See them in The Breakfast Club.
White Witch's heart is as frozen as the land she rules. See them in The Chronicles of Narnia.
Claire Temple is a dedicated nurse providing secret care to New York's vigilantes. See them in Marvel Cinematic Universe.
Victor Frankenstein can create life, so he's pretty awesome if he says so himself. See them in Frankenstein.
Bob Parr is an ex-superhero now focused on being a dad, but he misses the action. See them in The Incredibles.
Don't tell anyone Kate Austen was under arrest when the plane crashed. See them in Lost.