Because you like Vizzini in The Princess Bride

Ruling with an iron fist, Pablo owns the drug trade and is bathing in the fame and wealth that the cocaine trade in Columbia offers. See them in Narcos.

Just call Jeff Lebowski The Dude. Or His Dudeness, Duder, or El Duderino if you're not into that whole brevity thing. See them in The Big Lebowski.

All who live know his name, and all who oppose him shall know Death. See them in Darksiders Series.

A super-soldier, Master Chief might be more machine than man. And for humanity's sake, thank God. See them in Halo.

A believer in the pursuit of justice, Garrus Vakarian hates it when bad guys slip through the cracks of the bureaucratic justice system. See them in Mass Effect.

As a scaring Assistant, Mike Wazowski frightens children to collect their screams to be used as a power supply for the city. See them in Monsters, Inc..

Ponyboy Curtis is a "Greaser" on the surface, but he's a sensitive poet underneath. See them in The Outsiders.

There's no one cooler than this intergalactic smuggler who hangs out in dens of iniquity all over the galaxy. And Han Solo knows it! See them in Star Wars Series.

Steve Rogers is a good soldier. But above all, he's a good man. See them in Marvel Cinematic Universe.

Thor is Asgardian nobility who is tickled by how us earthlings live. See them in Marvel Cinematic Universe.

Stranded on Mars, Mark Watney is armed with quick wits, an electronic diary, disco music, and an undying resolve to make it back. See them in The Martian.

Don't mess with Mickey Milkovich unless you want to see the wrong side of one of his many guns. See them in Shameless.