Because you like Buttercup in The Princess Bride
Michelle Richardson's world revolves around her boyfriend. Alas, his world doesn't revolve around her. See them in Skins.
Moe Szyslak is the crabby owner of the grimiest bar in Springfield. See them in The Simpsons.
Alex Vause's tattoos and tough exterior cover the fact that she's just a girl with a really intense crush. See them in Orange Is The New Black.
Lux Lisbon's flirtatious manner attracts a lot of male attention. She relishes the power that her sexuality grants her. See them in The Virgin Suicides.
England may cultivate the image of a well-bred gentleman, but he has both the temper and mouth of a seasoned sailor. See them in Axis Powers Hetalia.
Krusty The Clown somehow makes life sillier and more somber at the same time. See them in The Simpsons.
Hanna Marin is a determined girl defined by her ability to transform herself. See them in Pretty Little Liars.
When he's not working as a detective, Lucifer is driving around in a black convertible or having one-night stands. See them in Lucifer.
Lady Bird's heart is in the right place, usually, but even the purest of people can fall sway to the havoc-wreaking traps of senior year. See them in Lady Bird.
It's certainly easier to get great footage of crimes when you can guarantee they'll happen. See them in Nightcrawler.
Although Theon Greyjoy is treated well, he's still essentially a hostage. And that isn't so easy for him to forgive. See them in Game of Thrones.