Because you like Jay Gatsby in The Great Gatsby
Although Borat has a curious mind, he has no filter, and some very out of date views on just about everything. See them in Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan.
Severus Snape is a misanthropic potions teacher with a vindictive streak. See them in Harry Potter Series.
Victor Frankenstein can create life, so he's pretty awesome if he says so himself. See them in Frankenstein.
Hans Landa doesn't seem to have issues with Jews, but he hunts them because he's determined to do his job well. See them in Inglourious Basterds.
Kumar Patel is always high, always hungry for sliders. See them in Harold & Kumar Go To White Castle.
Although Mako Mori may be small and quiet, she is a core of battle-hardened steel. See them in Pacific Rim.
This is not a democracy. According to Torrance Shipman, it's a "cheerocracy." See them in Bring It On.
Ethan Hunt's mission, should he chose to accept it, is to save the world from impossible threats. See them in Mission: Impossible.
It’s usually the good-looking, charismatic, play-by-their-own-rules types that get everyone into trouble, and Tyler Durden is Exhibit A. See them in Fight Club.
CIA operative Carrie Mathison is on a self-assigned mission to follow a lead, whether it be the truth or just her delusions playing tricks. See them in Homeland.
Hawkeye is most comfortable perched above the action, keeping an eye on everything and using a well-timed arrow to save the day. See them in Marvel Cinematic Universe.
Playing his cards close to his vest, J. Daniel Atlas believes the closer you look, the less you see. See them in Now You See Me.