Because you like Joel Barish in Eternal Sunshine of the Spotless Mind
Christian Grey is just as controlling in the bedroom as the boardroom. See them in Fifty Shades of Grey.
Jade Jade Harley might not be the best at reading social cues, but her bravery and selflessness means she's a great friend to have. See them in Homestuck.
A good guy who's made some bad choices, Scott Lang is driven in his quest for redemption. See them in Marvel Cinematic Universe.
Puss In Boots is a suave, honorable ladies man/cat who's not above playing cute to get you to let down your guard. See them in Shrek 2.
Nemo is a small fish in a vast ocean, but he dreams of seeing it all. See them in Finding Nemo.
Unaware of the fact that he's a toy and made of plastic, Buzz Lightyear is a spaceman on a mission fully of snappy catch phrases. See them in Toy Story.
This suave con-man doesn't just want to become rich. Danny Ocean wants to rip off the guy who stole his wife in the biggest Vegas con. See them in Ocean's Eleven.
Meat Boy tenaciously throws himself into danger, and when he fails, he immediately gets back up and tries again. See them in Super Meat Boy.
The only thing Albert Wesker cares about is turning himself into a God. See them in Resident Evil Series.
A wildly brilliant detective, Sherlock Holmes can figure out everything except how to interact with other human beings. See them in Sherlock.
Flexibility is more than Helen Parr's superpower. It's a key tenet of her personality that allows her to be both firm and understanding. See them in The Incredibles.