Because you like Josh Lucas in Clueless
When the going gets tough, Rick Grimes gets tougher. It's a very useful trait when the world goes to hell. See them in The Walking Dead.
Stuck somewhere between life and death, Talion is motivated by one thing only: vengeance. See them in Middle-earth: Shadow of Mordor.
Driven by guilt and rage, Kratos is less a man and more an unstoppable avatar of anger and hate. See them in God of War.
The only thing Albert Wesker cares about is turning himself into a God. See them in Resident Evil Series.
Fighting for a future without fear? Yeah, Chris Redfield believes it is worth it. See them in Resident Evil Series.
Meat Boy tenaciously throws himself into danger, and when he fails, he immediately gets back up and tries again. See them in Super Meat Boy.
A master manipulator, Frank Underwood has a tight grip on Washington DC. Plus who doesn't like having a leader who frequently tosses off Shakespearean asides? See them in House of Cards.
Bo Dennis once dreamed of being prom queen, but then she found out that she's part of some ageless secret race that feeds on humans. See them in Lost Girl.
A powerful dragon-hunting warrior, Dovahkiin is destined for great things. See them in The Elder Scrolls V: Skyrim.
Duck, girl, and legend: Ahiru's identities confuse even herself at times, and she often wonders which of them is truly her. See them in Princess Tutu.
Though bold and pure of heart, Utena Tenjou has a fairytale vision of the world that can make her oblivious to its darkness. See them in Revolutionary Girl Utena.