Because you like Charlie Bucket in Charlie and the Chocolate Factory
Sideshow Bob is a bitter ex-performer who was forced to do inhumane stunts for slapstick comedy. Now he's exacting revenge on his former boss, a clown. See them in The Simpsons.
Foggy Nelson is a principled small-time lawyer fighting for fellow little guys. See them in Marvel Cinematic Universe.
Samantha Jones is a try-sexual who'll try anything once. See them in Sex and the City.
If it were up to her, Merida would spend her days practicing archery and swordfighting, riding her horse, and exploring the Highlands. See them in Brave.
Cat Grant gets what she wants: a piping hot latte or an interview with Supergirl. See them in Supergirl.
Winn Schott is just your friendly neighborhood superhero support system. See them in Supergirl.
Jughead Jones loves burgers, his friends, and philosophizing with his unique brand of wisdom. See them in Archie Comics.
Wendy Corduroy is the ultimate in cool in Gravity Falls. See them in Gravity Falls.
Shaggy might be a bit of a slacker, but his heart and his stomach are usually in the right place. See them in Scooby-Doo.
Mike Hannigan is a lawyer-turned-pianist who loves to tap into his kooky side. See them in Friends.
Reckless, vulgar, loud-mouthed: that's what makes Amethyst so awesome. See them in Steven Universe.
Whether it's a fire or a pit of lions, there's almost no predicament that Violet Baudelaire can't get her and her siblings out of. See them in Lemony Snicket's A Series of Unfortunate Events.