Because you like Fox Mulder in The X-Files
A master manipulator, Frank Underwood has a tight grip on Washington DC. Plus who doesn't like having a leader who frequently tosses off Shakespearean asides? See them in House of Cards.
The poster child for relentless cheer and resilience, Kimmy Schmidt may be an abuse survivor but she's also a lover of dancing and karaoke, candy, and dolphins. See them in Unbreakable Kimmy Schmidt.
A champion of chivalry, Don Quixote is dutifully bringing good to the world—even when others think he's out of his mind. See them in Don Quixote.
Riggan Thomson is a washed-up movie star running from his inner demons. Alas those inner demons look just like the superhero he used to play. See them in Birdman.
Titus Andromedon will show you the ropes, help you with your problems, and sing at you constantly, whether you like it or not. See them in Unbreakable Kimmy Schmidt.
M. Bison is a diabolical megalomaniac hell-bent on dominating the world. See them in Street Fighter.
Sylar's victims are found all over the country, many with their brains removed. See them in Heroes.
Realizing that New York City was in his blood, Wilson Fisk will now do anything to make Hell's Kitchen a better place. See them in Marvel Cinematic Universe.
If anyone can stay optimistic and friendly under harsh alien rule, it's Alyx Vance. See them in Half-Life 2.
The self-proclaimed "only guilty man in Shawshank prison" has wisdom to share, such as the best way to smuggle a Rita Hayworth poster into a Maine prison. See them in The Shawshank Redemption.
The only thing Albert Wesker cares about is turning himself into a God. See them in Resident Evil Series.
Leslie Knope can accomplish anything, literally anything, with a little grit and help from her office. See them in Parks and Recreation.