Because you like Maggie Greene in The Walking Dead
Alex Danvers is a brilliant engineer tasked with alien threats, and one of those aliens is her adopted sister Supergirl. See them in Supergirl.
Moana is brave, adventurous, and dutiful. And with the ocean on her side, there's no telling how far she'll go. See them in Moana.
Linda Belcher doesn't prescribe to what society deems as "normal." She narrates her life through song, much to the alarm of everyone nearby. See them in Bob's Burgers.
Luke Danes will serve you coffee and always be there for you to help out. See them in Gilmore Girls.
Gina Linetti views herself as a sort of life coach/influencer to the rest of the office. She's not so keen on the "work" aspect of her job. See them in Brooklyn Nine-Nine.
Despite the war-torn world around him, Mal Reynolds still holds onto the shred of hope that life can be more than just living another day. See them in Firefly.
Kim Kelly is a high school bully who's normally in a bad mood. But there's a softer side to her. See them in Freaks and Geeks.
Mother Gothel is a great mother as long as you never, ever, break the rules. See them in Tangled.
He's a get rich or die tryin' kind of raccoon. See them in Marvel Cinematic Universe.