Because you like Oswald Cobblepot in Gotham
Regina Mills is a cold evil queen turned chilly town mayor. See them in Once Upon a Time.
A short-tempered guy, Bowser is determined to wreak havoc on the Mushroom Kingdom. See them in Super Mario Bros..
John Wick is a widowed former Navy Seal who becomes a notoriously effective hitman, killing over 124 people with gunshots alone. See them in John Wick.
Illiterate and oblivious, Crash Bandicoot is still a hero. See them in Crash Bandicoot.
As a doctor-in-training, John Dorian should have his head in the game. But most of the time, it's in the clouds. See them in Scrubs.
Carol Peletier's credo: your strength comes from who you are, not who you used to be. See them in The Walking Dead.
Nemo is a small fish in a vast ocean, but he dreams of seeing it all. See them in Finding Nemo.
Kara "Starbuck" Thrace will beat you in cards, drink you under the table, then fly circles around you in her fighter plane. See them in Battlestar Galactica.
Galina Reznikov is the head chef of prison, cooking up meals as well as storms on anyone who dares to cross her; even the guards are terrified of her. See them in Orange Is The New Black.
The best part of Yelena Belova's life was fake and no one told her. See them in Marvel Cinematic Universe.
A master manipulator, Frank Underwood has a tight grip on Washington DC. Plus who doesn't like having a leader who frequently tosses off Shakespearean asides? See them in House of Cards.
A vampire hunter, Integra Hellsing doesn't tolerate failure, least of all her own. See them in Hellsing.