Because you like Rainbow Dash in My Little Pony
Cynicism is his armor and words are his weapons, but what Tyrion Lannister would really like is some nice wine. See them in Game of Thrones.
Hawkeye Pierce is a Devil-may-care Army doc who'd have the Devil laughing and drinking in five minutes flat. See them in M*A*S*H.
Teddy Sanders loves his frat brothers so much he might never leave school. See them in Neighbors.
Nomi Marks is a brilliant hacker with an open-minded, accepting spirit. See them in Sense8.
Keren Walker is a socialite looking to avoid work, keep a constant buzz, and be as snarky as possible. See them in Will & Grace.
When the going gets tough, Dre Johnson gets tougher. Well, he'd like to think he does. See them in Blackish.
You don't teach a class called "How To Get Away With Murder" without knowing a thing or two about getting away with things. See them in How to Get Away with Murder.
Cosima Niehaus loves exploring the unknown. Even her own DNA is a puzzle, waiting to be unlocked. See them in Orphan Black.
She got locked up so her husband could make it big, but now Cookie Lyon is coming for what's hers. See them in Empire.
Lucille Bluth doesn't understand the question, and she won't respond to it. And you're probably better off. See them in Arrested Development.