Because you like Buttercup in The Princess Bride
Jax Teller can be cool or vengeful, calm or wrathful, depending on the situation. See them in Sons of Anarchy.
Aiden Pearce is a hacker who knows how dangerous the world can be, both online and off. See them in Watch Dogs.
Will Byers is just like any other twelve year old, except he's stuck in another dimension. See them in Stranger Things.
A karate master/rocket scientist/squirrel, Sandy Cheeks is the only one who can clean up the other resident's messes in Bikini Bottom. See them in SpongeBob SquarePants.
The quiet, intense Daryl Dixon lets his crossbow do the talking. See them in The Walking Dead.
Beautiful and artistic, Aria Montgomery follows her own path. See them in Pretty Little Liars.
Sokka is the group's self proclaimed comedian, occasionally he'll even make people laugh! See them in Avatar: The Last Airbender.
A resourceful ship systems engineer, Isaac Clarke does his best to batttle the infection spreading across space. See them in Dead Space.
A cursed pirate captain, Barbossa is greedy, vengeful, and surprisingly cheeky. See them in Pirates of the Caribbean: the Curse of the Black Pearl.
A Berlin-based locksmith by day, Wolfgang Bogdanow is a world-class thief by night. He can also see out of other people's eyes, but that's a different issue. See them in Sense8.
Amy Santiago likes following the rules a little too much. See them in Brooklyn Nine-Nine.
Wendy Corduroy is the ultimate in cool in Gravity Falls. See them in Gravity Falls.