Because you like Ford Prefect in The Hitchhiker's Guide to the Galaxy
N'Jadaka is a righteous man with a violent agenda. See them in Marvel Cinematic Universe.
Aldo Raine is in the killing Nazi business. And as he says, business is a-boomin'. See them in Inglourious Basterds.
Brian Griffin is the most scholarly member of the family—when he's not drunk on martinis. See them in Family Guy.
Jorah Mormont is loyal to his queen. And he's quite in love with her as well. See them in Game of Thrones.
Both a noble district attorney and a psychopathic villain, Harvey Dent proves some men really can have it all. See them in DC Extended Universe.
Queenie Goldstein is beautiful, kind, and probably currently reading your mind. See them in Fantastic Beasts and Where To Find Them.
Riggan Thomson is a washed-up movie star running from his inner demons. Alas those inner demons look just like the superhero he used to play. See them in Birdman.
Obi-Wan Kenobi is a sage Jedi who doesn't need to say much to teach you a galaxy's worth of wisdom. See them in Star Wars Series.
Illiterate and oblivious, Crash Bandicoot is still a hero. See them in Crash Bandicoot.
Audrey Horne may seem inquisitive and charming, but she can turn on a dime. See them in Twin Peaks.
Wheatley's got an endless supply of bad ideas that he wants to share. See them in Portal Series.
Arwen has to choose between a life of loneliness or love and inevitible death, both rather unfortunate options. See them in The Lord of the Rings.