Because you like Ford Prefect in The Hitchhiker's Guide to the Galaxy
Macbeth was probably named "Most Likely to Kill His Rivals" in his senior yearbook. See them in Macbeth.
King Schultz is about as color-blind as a man of his era can be. See them in Django Unchained.
How lucky are we that Arthur Curry, the King of Atlantis, hasn't taken over the surface world? Very! See them in DC Extended Universe.
An adventurous dreamer, George Bailey always winds up putting other people's dreams first. See them in It's A Wonderful Life.
After years of living vicariously through other people's heroic stories, Wade Watts is about to become a hero himself. See them in Ready Player One.
Baloo is a fun-lovin' bear who just needs the bare necessities of life See them in The Jungle Book.
Bran Stark discovered a scandelous family secret. He swore to keep quiet but soon found himself on the receiving end of attempted murder. See them in Game of Thrones.
Detective Alec Hardy doesn't let anyone get too close to him. See them in Broadchurch.
Nicholas Angel is super-dedicated to his job as a police officer. Maybe a little too dedicated. See them in Hot Fuzz.