Because you like Rudy Steiner in The Book Thief
White Witch's heart is as frozen as the land she rules. See them in The Chronicles of Narnia.
Morticia Addams hates anything bright and cheery and loves all things ghoulish, ghastly, and violent. See them in The Addams Family.
Tony Montana makes up for his language barrier with his immense skill at cursing as loud and effectively as humanly possible. See them in Scarface.
Brian Griffin is the most scholarly member of the family—when he's not drunk on martinis. See them in Family Guy.
Eugene H. Krabs is a greedy restaurant owner who won't let a dime out of the reach of his claws. See them in SpongeBob SquarePants.
Carol Aird is driven to fight to make her life better, regardless the consequences. See them in Carol.
Woody is a selfless leader of Andy's toys who likes change less than a snake in his boots. See them in Toy Story.
Harry Osborn is the privileged son of Oscorp's founder with a goblin-sized chip on his shoulder. See them in Marvel Cinematic Universe.
Burton Guster is a level-headed investigator with a "Super Sniffer" nose. See them in Psych.
C is for cookie, and that's more than good enough for him. See them in Sesame Street.
Amy Santiago likes following the rules a little too much. See them in Brooklyn Nine-Nine.