Because you like Don Draper in Mad Men
It doesn't matter how noble or brave he is. Jon Snow is a bastard, and people don't let him forget it. See them in Game of Thrones.
Sylar's victims are found all over the country, many with their brains removed. See them in Heroes.
Indiana Jones is a swashbuckling archeologist who hates snakes, Nazis, and priceless artifacts falling into the wrong hands. See them in Raiders of the Lost Ark.
Just because Dracula wants to suck your blood doesn't mean he's not a gentleman. See them in Dracula.
Jyn Erso is a rebellious criminal tasked with stealing the blueprint to the Death Star to find its fatal flaw before it destroys the planet. See them in Rogue One.
Though Ray Holt is a man of few words and even fewer smiles, he cares deeply about his precinct and detectives. See them in Brooklyn Nine-Nine.
Blade has all the cool vampire powers with none of the weaknesses. Definitely not a guy to pick a fight with. See them in Blade.
How lucky are we that Arthur Curry, the King of Atlantis, hasn't taken over the surface world? Very! See them in DC Extended Universe.
Cosima Niehaus loves exploring the unknown. Even her own DNA is a puzzle, waiting to be unlocked. See them in Orphan Black.
There's never a dull moment when this mischievous high-schooler gets up to his hijinks. Save Ferris! See them in Ferris Bueller's Day Off.