Because you like Lucille Bluth in Arrested Development

Everyone is just a chess piece, and Izaya Orihara is a master player. See them in Durarara!!.

The only defense Earth has against alien invaders are giant robots in the hands of pilots like Kaworu. See them in Neon Genesis Evangelion.

A ball of cheerful energy, Pinkie Pie is as sweet as her name suggests and lives to bring others joy with laughter and parties. See them in My Little Pony.