Because you like Phil Wenneck in The Hangover

Eowyn isn’t allowed to fight, but then again, when have rules ever stopped her? See them in The Lord of the Rings.

Usagi Tsukino may look like a lazy teen, but when Usagi conjures up her alter ego and calls her Sailor Scout team, no villain stands a chance. See them in Sailor Moon.

John Watson is haunted by his past (who isn't) but he's starting to branch out with some help from a world class detective. See them in Sherlock.

Years of being a social outcast have taken a toll, but Elphaba is willing to be wicked if it means she can do good. See them in Wicked .

While he might be too cool for school, Soul isn't too cool to do the right thing. See them in Soul Eater.

Howl puts the "tortured" in tortured artist. He just wants to be recognized for his work, but no one wants to trust a boy that sorta looks like a bird. See them in Howl's Moving Castle.