Because you like Lisbeth Salander in The Girl with the Dragon Tattoo
Jughead Jones loves burgers, his friends, and philosophizing with his unique brand of wisdom. See them in Archie Comics.
A fourth grader without a moral compass, Eric Cartman lives on KFC, Taco Bell, Pizza Hut, and Cheesy Poofs. See them in South Park.
People think that because Tris is small, or a girl, or a Stiff, she can't possibly be cruel. But they're wrong. See them in Divergent.
After surviving consecutive fights-to-the-death (damn you, President Snow!), Katniss Everdeen is thrust to the front lines of a real war. See them in The Hunger Games .
Count Olaf is a traveling actor, except he can't act and his homicidal tendencies make finding work pretty difficult. See them in Lemony Snicket's A Series of Unfortunate Events.
The incomplete experiment of an inventor, Edward Scissorhands was left with blades instead of hands and an unpolished understanding of the world. See them in Edward Scissorhands.
Illiterate and oblivious, Crash Bandicoot is still a hero. See them in Crash Bandicoot.
Usagi Tsukino may look like a lazy teen, but when Usagi conjures up her alter ego and calls her Sailor Scout team, no villain stands a chance. See them in Sailor Moon.
Dominic Toretto lives his life "a quarter mile at a time", and he burns through those miles faster than anyone. See them in The Fast and the Furious.
Pepper Potts can run a company, manage an egomaniac, and take down bad guys, all without breaking a sweat. See them in Marvel Cinematic Universe.
Rhodes has to trust his conscience to guide him through a political struggle that could change the very shape of modern warfare. See them in Marvel Cinematic Universe.