Because you like Sergeant Elias in Platoon
It’s usually the good-looking, charismatic, play-by-their-own-rules types that get everyone into trouble, and Tyler Durden is Exhibit A. See them in Fight Club.
Fiery, intelligent, and opinionated, Jo March rebels against the restrictions of her era. See them in Little Women.
Anyone who's said "Don't worry, it's just a dream" never met Freddy Krueger. See them in A Nightmare on Elm Street.
Bojack Horseman is a former sitcom star who loves sharing his opinions with anyone who will listen. Oh, and drinking. A lot! See them in Bojack Horseman.
Gollum is slimy and seething with hatred, the last person you would want to meet in a dark cave. See them in The Lord of the Rings.
Jonathan Byers is a kindhearted outcast who tends to be in the wrong place at the wrong time. See them in Stranger Things.
Emmet Brickowski is so upbeat it's not even human. Everything is AWESOME! See them in The Lego Movie.
John Bender's interests include marijuana, fighting, and breaking the rules. See them in The Breakfast Club.
Indiana Jones is a swashbuckling archeologist who hates snakes, Nazis, and priceless artifacts falling into the wrong hands. See them in Raiders of the Lost Ark.
Homer Simpson is a beer-loving disaster in charge of nuclear safety in Springfield. Everybody run! See them in The Simpsons.
Finn pulled off the impossible: he quit life as a Stormtrooper. Unfortunately, life only got more complicated after that. See them in Star Wars Series.
Carl Fredricksen is a crotchety old man who may just have it in him to take one last, great adventure. See them in Up.