Because you like Doctor Parnassus in The Imaginarium of Doctor Parnassus
Severus Snape is a misanthropic potions teacher with a vindictive streak. See them in Harry Potter Series.
After surviving consecutive fights-to-the-death (damn you, President Snow!), Katniss Everdeen is thrust to the front lines of a real war. See them in The Hunger Games .
With great power comes great responsibility, but Peter Parker always seems to get the short end of that bargain. See them in Marvel Cinematic Universe.
His murderous megalomania aside, Loki is quite charming. Just don't mention his strapping older brother; he's a tad jealous. See them in Marvel Cinematic Universe.
A bookish know-it-all with a bossy streak, Hermione Granger always stands up for what she believes in. See them in Harry Potter Series.