Because you like Alice Kingsleigh in Alice in Wonderland

Frank West enjoys the adventure that comes from his work. But a zombie outbreak might be a little too much even for him. See them in Dead Rising.

Herion is Mark Renton's favorite drug. He sniffs it, smokes it, swallows it, sticks it up his arse, and injects it into his veins. See them in Trainspotting.