Because you like Lena Duchannes in Beautiful Creatures

Ron Burgundy is a news anchor who signs off with "Stay classy, San Diego" or whatever his teleprompter says. Bonus: he plays the jazz flute. See them in Anchorman: The Legend of Ron Burgundy.

When the going gets tough, Rick Grimes gets tougher. It's a very useful trait when the world goes to hell. See them in The Walking Dead.

An ironic hipster with a healthy dose of self-deprecation, Dave strives to be cool at all costs. See them in Homestuck.

Academics weren't his strong suit. Luckily, Jesse Pinkman's street smarts are a cut above the rest. See them in Breaking Bad.