Because you like Lotso in Toy Story

L is enigmatic, child-like, and one of the smartest people in the world. See them in Death Note.

Princess-turned-General Leia Organa is a sharp, fearless royal who gets herself into trouble and fights her way out of it. See them in Star Wars Series.

A dreamy space cadet, Luna Lovegood has never met a conspiracy theory she didn't believe in. See them in Harry Potter Series.