Character Analysis
(Avoiding Spoilers)
Profession… previously a secretary at her father’s trucking company in Milan. Now, her full-time job is being a Gucci. Even though Patrizia married into the Gucci family, she takes to the heritage and business with ferocity and passion. There's nothing she cherishes more than being able to call herself a Gucci.
Interests… luxury in all its form—expensive purses, jewelry, and lavish vacations. Patrizia is a lover of form-fitting dresses, dramatic cat eyes, and high heels. She's a woman who dresses to be seen and is innately in tune with how to use her sex appeal to get what she wants.
Relationship Status… married to Maurizi Gucci, who is part of the Gucci Empire. She met Maurizio at a party and initially mistook him for the bartender. Once realizing Maurizio isn't the average working-class man, Patrizia pursued him with 110% initiative. After she cheekily leaves her number with lipstick on Maurizio's ride, romance blossoms between the pair. The duo got married quickly and not even Maurizio's father's disapproval can stop their union.
Challenge… gaining a foothold in the Gucci empire and dealing with the inevitable fallout from her ambition. While Maurizio is initially unsure of getting involved with the family business, Patrizia convinces her husband to take a slice of the pie. However, her goals don't end there. Patrizia wants only Maurizio and herself to sit at the head of the Gucci empire and oust his family members Aldo and Paolo. As Patrizia says to Maurizio, “It’s time to take out the trash. Aldo and Paolo are poison.”
Personality… ambitious, seductive, and fiery. Patrizia is self-aware and says she’s not a particularly ethical person, but she considers herself fair. One thing is clear: she's willing to do anything to get what she wants, leading to a shocking decision that will forever change the Gucci family.
