Because you like Frodo Baggins in The Lord of the Rings
Intelligent and compassionate, Hazel Lancaster would rather face things, even bad things, than sugarcoat the truth. See them in The Fault in Our Stars.
Mario is a plumber who wears a ridiculous outfit, eats weird looking mushrooms, and fits himself inside your pipes so he can save a princess. See them in Super Mario Bros..
Baloo is a fun-lovin' bear who just needs the bare necessities of life See them in The Jungle Book.
Raphael is a short-fused hothead who loves a good fight and some tasty pizza. See them in Teenage Mutant Ninja Turtles.
Wolverine is a hot-blooded Canadian with an adamantium skeleton who's the best at what he does. See them in X-Men Series.
Jason Bourne is suffering amnesia, but considering what he's done as a CIA assassin, maybe that's for the best. See them in The Bourne Identity.
Hawkeye is most comfortable perched above the action, keeping an eye on everything and using a well-timed arrow to save the day. See them in Marvel Cinematic Universe.
M. Bison is a diabolical megalomaniac hell-bent on dominating the world. See them in Street Fighter.
Larger than life and wealthy beyond measure, Willy Wonka is more than a titan in the sweets industry; he is an arbiter of taste. See them in Charlie and the Chocolate Factory.
A crooked cop, Harvey Bullock is the product of a not-so-just criminal justice system. See them in Gotham.
Ethan Hunt's mission, should he chose to accept it, is to save the world from impossible threats. See them in Mission: Impossible.