Because you like Batman / Bruce Wayne in DC Extended Universe

Mario is a plumber who wears a ridiculous outfit, eats weird looking mushrooms, and fits himself inside your pipes so he can save a princess. See them in Super Mario Bros..

Ratchet is a shoot-first, ask-questions-later, and then-shoot-again kind of lombax. See them in Ratchet & Clank.

Most of the world has been wiped out from The Beast. And when The Beast comes, Cole MacGrath will be ready. See them in inFAMOUS.

Veronica Lodge is a sophisticated girl who always, no matter what, absolutely gets what she wants. See them in Archie Comics.

Thanos is an intergalactic warlord, on the hunt for infinite power. See them in Marvel Cinematic Universe.

Betty Cooper seems like a sweet girl, but she also has a dark side and can go beyond what's safe or sane. See them in Archie Comics.

To cope with injustice, Connor finds meaning in his strict and unbreakable code of honor. See them in Assassin's Creed Series.

Once a loving family man, James Heller is now dark, damaged, and hell-bent on getting revenge. See them in Prototype Series.

Edward Kenway can be reckless and greedy, but he's learning that his ancient ancestry carries a noble burden. See them in Assassin's Creed Series.

For Kazuya Mishima, the power of the Devil is now his and his alone. See them in Tekken .

An undercover DEA agent, Max Payne is too focused on avenging the past to plan for the future. See them in Max Payne.

The Terminator is an emotionless killing machine who won't stop until he's changed the future. See them in The Terminator.