Because you like Batman / Bruce Wayne in DC Extended Universe
A devoted butler, Alfred Pennyworth is both a fiercely protective guardian and a lethal gunman. See them in Gotham.
Ratchet is a shoot-first, ask-questions-later, and then-shoot-again kind of lombax. See them in Ratchet & Clank.
Thanos is an intergalactic warlord, on the hunt for infinite power. See them in Marvel Cinematic Universe.
Most of the world has been wiped out from The Beast. And when The Beast comes, Cole MacGrath will be ready. See them in inFAMOUS.
Veronica Lodge is a sophisticated girl who always, no matter what, absolutely gets what she wants. See them in Archie Comics.
To cope with injustice, Connor finds meaning in his strict and unbreakable code of honor. See them in Assassin's Creed Series.
Betty Cooper seems like a sweet girl, but she also has a dark side and can go beyond what's safe or sane. See them in Archie Comics.
Once a loving family man, James Heller is now dark, damaged, and hell-bent on getting revenge. See them in Prototype Series.
A formerly righteous wizard, Saruman has been corrupted by the forces of evil. See them in The Lord of the Rings.
Edward Kenway can be reckless and greedy, but he's learning that his ancient ancestry carries a noble burden. See them in Assassin's Creed Series.
Stuck somewhere between life and death, Talion is motivated by one thing only: vengeance. See them in Middle-earth: Shadow of Mordor.
An undercover DEA agent, Max Payne is too focused on avenging the past to plan for the future. See them in Max Payne.